PT
Watching TV. Being Heard by It.
Press
|
in VIVA!
29 Sep 2026

Watching TV. Being Heard by It.

Watching TV. Being Heard by It.

A recent investigation has brought to light a particularly troubling reality: certain smart TVs may be capable of capturing audio even when the screen is turned off, subsequently transmitting that data to the manufacturer.

The idea that a device sitting in our living room could be recording what we say, without our genuine awareness, is, in itself, deeply unsettling. The place where we expect the greatest degree of freedom and privacy, our own home, may, after all, become yet another space for information collection.

This is fundamentally a personal data protection issue.

After all, a person's voice is information capable of identifying them and may therefore constitute personal data. Beyond that, our voices carry private conversations, personal relationships, opinions, habits, information about third parties, and even particularly sensitive details about our lives.

This is where the inevitable legal question arises: on what basis is this personal data being collected? How can this type of intrusion be considered lawful?

Consent does not appear to exist, particularly given that the existence of these recordings came as a surprise to many people. At the very least, it is difficult to argue that someone can consent to something they do not know about.

Even setting consent aside, it is true that the processing of personal data may rely on other lawful bases, such as the performance of a contract, compliance with a legal obligation, or the legitimate interests of the data controller. However, each of these grounds requires specific conditions to be met and, above all, that the processing complies with the principles of data minimisation, transparency, and purpose limitation.

Faced with audio capture that takes place in a non-obvious manner, within our own homes, it is legitimate to ask: what interest could justify such collection? Is it truly necessary? And, above all, would it be reasonable to expect that a television is constantly listening to us?

If the findings of this investigation are confirmed, we may be witnessing yet another troubling example of how ordinary objects in our daily lives can be transformed into instruments of mass information gathering.

Big Brother may not only be watching. It may also be listening. And we can only hope that, this time, data protection rules are strong enough to cover its ears.