During the interview, it was highlighted the importance of demystifying sustainability, emphasizing that, despite recent adjustments to European regulations, it remains a key issue for organizations. It was also noted that sustainability requirements go far beyond direct legal obligations, increasingly influencing value chains, access to financing, and the expectations of clients and consumers.
Throughout the interview, Vânia addressed some of the main legislative developments currently underway, with particular focus on combating greenwashing, reinforcing the need for transparent, accurate, and evidence-based communication. Her participation demonstrated that sustainability now plays a central role in companies’ competitiveness, reputation, and sustainable growth, serving as a strategic driver for long-term value creation.