Presentation of the study developed by Porto Business School on the non-alcoholic soft drinks sector in Portugal

Within the framework of the institutional partnership between Expresso and PROBEB – the Portuguese Association of Non-Alcoholic Refreshing Beverages, a presentation session was held for a study developed by Porto Business School on the non-alcoholic refreshing beverages sector in Portugal.

Pedro Neves de Sousa, Partner at Dower and a guest speaker in this debate, focused his intervention on the analysis of the Special Consumption Tax on Sugar-Sweetened and Sweetener-Added Beverages, one of the key topics highlighted throughout the session.

During his speech, he emphasized that the study’s conclusions reveal limitations in the scope of the measure, particularly due to the fact that it does not comprehensively cover all products containing sugar, focusing mainly on soft drinks. This raises questions of consistency and fairness within the tax framework.